Redesigning China Vehicle History Website

Introduction

A redesign project aimed at modernizing China Vehicle History, a platform providing vehicle history reports for Chinese automobiles. The goal was to enhance usability, improve accessibility, and refine the UI while maintaining trust and credibility.

Problem Statement

The original website was functional but had opportunities for improvement:

• Navigation Clarity – Optimizing user flow for better accessibility.
• Visual Hierarchy – Enhancing CTA placements for improved engagement.
• Brand Identity – Refining color consistency and layout aesthetics.

Design Process

Working within the client’s project scope, I redesigned key pages, focusing on:

• Landing Page: Optimized layout for better content clarity and user engagement.
• Pricing Page: Simplified structure with clearly defined pricing tiers.
• Manufacturer Page: Organized brand details for improved readability and user interaction.
• UI Enhancements: Modernized typography, refined color palettes, and improved accessibility

Final Outcome

The redesigned pages improved navigation, readability, and engagement, giving users a more seamless experience while reinforcing brand trust.

Conclusion

The redesign enhances visual consistency, usability, and navigation, ensuring a seamless experience from header to footer. Improved CTA placement, content hierarchy, and readability make interactions more intuitive and engaging.